360-Degree Photos and HD-Quality Video Can Now Be Shared via Facebook Messenger
Facebook Messenger became a lot more visual with this week's announcement that it can now handle 360-degree photos and HD-quality 720p videos. Product managers for Messenger Sean Kelly and Hagen Green...
View ArticleInternational Publishing Group Future Acquires NewBay Media
International media group Future plc has acquired NewBay Media for an initial net value of $13.8 million, the companies announced today. NewBay Media, based in London and New York, is a magazine and...
View ArticleWhat Are WPP’s Succession Plans With CEO Martin Sorrell Under Investigation?
As the board of WPP investigates claims of "personal misconduct" and possible misuse of company assets against CEO Martin Sorrell, investors are likely starting to consider who should really be at the...
View ArticleFacebook Says Cambridge Analytica May Have ‘Improperly’ Accessed Personal...
British data firm Cambridge Analytica may have used the personal information of as many as 87 million Facebook users, according to the social platform. "Given the scale and sophistication of the...
View ArticleSenior VP of Ads and Commerce Jon Alferness Leaves Pinterest
Pinterest senior vice president of ads and commerce Jon Alferness, who joined the company last July after serving as vp of product management of Google's shopping and travel products, is out the door....
View ArticleMLB’s Orioles, Indians, Phillies Post Stellar Social Spring Trainings
The Baltimore Orioles posted the highest growth on Facebook among Major League Baseball teams during Spring Training, while the Cleveland Indians tallied the most growth on Twitter and the Philadelphia...
View ArticleMark Zuckerberg Says It Will Take a ‘Multiyear Effort’ to Fix Facebook’s...
It'll be a "multiyear effort" to fix Facebook's security and content issues, according to Facebook CEO Mark Zuckerberg. Speaking during a press call this afternoon, Zuckerberg once again took...
View ArticleJordan Peele Will Helm Amazon Prime’s Lorena Bobbitt Docuseries
A four-part documentary series on the case of John Wayne Bobbitt and Lorena Bobbitt is coming to Amazon Prime with Jordan Peele as the executive producer, the company announced today. The series,...
View ArticleAdweek’s Yeah, That’s Probably an Ad Podcast Wins Folio: Award
Adweek's weekly podcast, Yeah, That's Probably an Ad, took home the 2018 Folio: Digital Award for best podcast. Adweek creative director Ron Goodman accepted the award at a luncheon Thursday at the...
View ArticleHow Men’s Wearhouse Became a Bright Spot in the Declining Retail Space
Hundreds of traditional small and big-name retailers filed for bankruptcy last year, including Toys 'R' Us, Wet Seal, Payless ShoeSource and The Limited. As of Dec. 22, store closures in the U.S....
View ArticleMichael Wolff and Jeff Goodby Talk Advertising, Journalism vs. Social Media...
On first glance, Jeff Goodby and Michael Wolff might seem like polar opposites: one is the stoic creative director behind "Got Milk?" while the other is a journalistic firebrand happy to torch almost...
View ArticleThe Weather Channel Is Transforming the Way We Think About Weather
The Weather Channel has been making waves lately, both as one of the few cable networks that posted year-over-year audience growth in 2017 and as one of the most recent acquisitions by media...
View ArticleHow to Promote Toyota Camry’s New Safety Features? Build Them Into ‘the...
Creating a high-tech bicycle might not seem like the most obvious way to promote the safety features on a new car--but that's just what a Toyota affiliate and agency 22squared did to help peddle the...
View ArticleFacebook’s First Exclusive Stream of a Major League Baseball Game Gets Mixed...
Facebook continued to prove it's more than just a social platform with Wednesday's broadcast of a Major League Baseball game. The match-up between the Philadelphia Phillies and New York Mets was the...
View ArticleWhat MRC Accreditation Actually Means for Facebook
Facebook is swimming in questions about how Cambridge Analytica improperly pulled data on millions of users, but it's also trying to smooth over one rough area for advertisers: measurement. On...
View ArticleThe Atlantic Fires Columnist Who Said Those Who Get Abortions Should Be Hanged
The Atlantic fired recent hire and highly criticized columnist Kevin Williamson, who said people who get abortions should be hanged. Atlantic editor in chief Jeffrey Goldberg told staff in an email...
View ArticleWith This New Deal, More Targeted Ads Are Coming to Your TV
The large cable companies that own NCC Media, the national advertising sales, technology and marketing firm, announced today that they will launch a new division to sell targeted ads to cable systems...
View ArticleThe Fallout Continues Over Those ‘Egregious’ Sinclair Promos
Actress and comedian Amy Schumer canceled an interview scheduled for a local, Sinclair-owned TV station. And a slew of Democrats running for office have vowed not to have their commercials air on...
View ArticleHow to Find the Corporate Partnership That Works Best With Your Brand
Sponsorships, discounts and donations. What has historically been a safe ground to build goodwill for your brand has suddenly turned into a reputational minefield. The social, political, environmental...
View ArticleJohn Oliver, Samantha Bee Throw Support Behind Unionizing The Onion
More than 150 writers and comedians are supportive of staff at The Onion unionizing, including Samantha Bee, John Oliver and Chris Gethard, who signed a statement of support. More than 90 percent of...
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