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Ad of the Day: Agency Invents GPS That Switches to a Child's Voice Around...
Forsman & Bodenfors has found a clever way to insert a safety feature into GPS satellite navigation: Have the app switch to a child's voice near schools, day-care centers and other areas where...
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Ad of the Day: Wieden + Kennedy Shoots for the Stars in Grand 'Ignition' Film...
We have "Ignition." That's the title of Wieden + Kennedy London's new pan-European campaign for Honda, which uses spaceflight as a visual metaphor for bold innovation. Actually, the metaphors are...
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Ad of the Day: Norm Macdonald Is Colonel Sanders, as KFC Campaign Quickly...
Darrell Hammond out, Norm Macdonald in. Wieden + Kennedy shook up the musty image of Col. Harland Sanders in its first work for KFC back in May, with Hammond being memorably off-kilter—both reverent...
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Ad of the Day: Why This Woman Faced Her Fears and Bravely Undressed in a Busy...
Stunts designed to impart a message about body image have been so commonplace that many of them fade into the background. But this one, from a group called the The Liberators, is undeniably...
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Ad of the Day: Dollar Beard Club Is Like Dollar Shave Club, Just a Whole Lot...
These sensationally shaggy spots for Dollar Beard Club ooze boastful bro attitude thicker than a Brooklyn hipster's facial hair. The company, which is 100 percent real, provides members with low-cost...
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Ad of the Day: Under Armour Hypnotically Captures the Army of Athletes Inside...
For athletes and performers at the peak of their game, success is never just handed over freely. Talent is honed with constant training, a daily commitment to being better than you were the day...
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Ad of the Day: An Esteemed Literary Critic Reviews the Ikea Catalog
It has the world's largest print run: a staggering 220 million copies. And yet no literary critics have deemed it worthy of their commentary. Until now. German literary critic Hellmuth Karasek lowers...
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Ad of the Day: Target Celebrates the Wonderfully Real Moments of Being a Star...
In terms of fandom, Star Wars is one of the most powerful franchises in the universe. And with the impending release of Star Wars: The Force Awakens on Dec. 18, we're about to be inundated with the...
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Ad of the Day: This Incredible Scouting Ad Shows How Lessons Can Last a Lifetime
Being a Scout isn't just about roasting marshmallows and hiking through the wilderness. It's also about learning life-saving skills that stick with you far beyond childhood. In a new ad from Scouts...
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Ad of the Day: Old El Paso Brings Brits to Mexico for a Beautifully Shot Tour...
It's rare (and probably unprecedented) that we'd recommend watching 5-minute ads for pre-packaged Mexican food, but these are worth making an exception. In Grey London's first work as the lead agency...
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Ad of the Day: Gross Old Razors Bring Cutting Humor to Dollar Shave Club's...
Ever since his famous 90-second ad in 2012, Dollar Shave Club CEO and founder Michael Dubin has served as the brand's charming pitchman. But now he has company in the form of some talking mascots—sort...
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Ad of the Day: Things Get Sublimely Surreal as MTV Tries to Define What It...
Ask any Gen Xer about MTV, and you're almost certainly in for a gripefest about how "In my day, it stood for Music Television!" Now, the cable network, once known just for music videos and the...
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Ad of the Day: A Young Serena Williams Sees the Future in This Excellent...
A new commercial from TBWA\Chiat\Day for Gatorade features tennis star Serena Williams as a young girl, when a reporter asked her what player she'd most like to emulate as an adult. After an emotional...
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Ad of the Day: Guinness Tells Athletes' Dark Stories in Gripping Ads for...
The struggle to feel secure with your identity and be your best self is the theme of two short films created for Guinness by AMV BBDO in London. The ads, part of Guinness' overarching "Made of More"...
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Ad of the Day: This Amazing New Gadget, the Quitbit, Tells You When Your Time...
It doesn't time your run. It's for when your time runs out." That's one of the slogans being used for a shocking new device called the Quitbit, a macabre piece of wearable tech that pinpoints the...
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Ad of the Day: Jet.com Just Made 50 Crazy Real-Time Ads Based on User...
Jet.com's advertising is so unabashedly, self-consciously silly, it's enough to make your head explode. First there was R/GA's "mind-blowing" spot introducing the members-only shopping site to the...
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Ad of the Day: You Just Might Pee Yourself Over Copper Mountain's Gloriously...
If there's a better way to sell folks on Copper Mountain skiing than dressing actors up as urine—yes, urine!—I'm certainly not aware of it. That's just one of four loopy anatomical scenarios that...
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Ad of the Day: James Franco, Jaleel White Star in Droga5's Wonderfully Weird...
Droga5 delivers two of the year's most entertaining celebrity endorsements, as James Franco and Jaleel White ride with their alter egos—the former paired with his artsy side, the latter with a wax...
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Ad of the Day: Jose Cuervo Flies Back to the Famously Depraved Rolling Stones...
The opening lines of Chapter 9 of Keith Richards' autobiography Life, in which he describes the Rolling Stones' debaucherous 1972 tour, were all McCann needed to get started on its latest stylish...
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Ad of the Day: This Hypnotic, Looping PSA Goes From Eerie to Deadly in a...
Commercial directors have been bringing formidable formal techniques to PSAs lately. Freed from the constraints of regular brand advertising, they can use camera and editing tricks to build...
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