Ad of the Day: YouTube's Rewind Takes You on a Crazy Ride Through 2014 Pop...
It's been a good year for YouTube—ad world highlights included a hamster eating tiny burritos, a devil baby terrorizing pedestrians, and strangers making out. The video site's annual Rewind supercut,...
View ArticleAd of the Day: Lego Finally Makes an Inspiring, Empowering TV Ad for Girls
It's not like Lego hasn't done great ads with girls over the years. In fact, it was ahead of its time. (Everyone has seen the famous "What It Is Is Beautiful" print ad from 1981 by now.) But lately,...
View ArticleAd of the Day: Life Isn't Easy for a Man Made of Skittles in Candy Brand's...
The best Skittles advertising has always been about anatomical oddities. The examples are endless: the sheepboys, the guy with the living beard, the man whose touch turns everything to Skittles, the...
View ArticleAd of the Day: Skype Tells the Story of Earth's First Climate-Change Refugees
Skype wants you to know it isn't just good for keeping in touch with geographically distant friends and family—it's a practical tool for important professionals doing good work. A new ad from the...
View ArticleAd of the Day: Apple Goes Back 60 Years to Find Its Lovely Holiday Ad for 2014
Technologies evolve, but love is timeless. That's the message of Apple's quietly poignant 2014 holiday commercial, which broke Sunday. And indeed, exactly one-half of the ad is about non-Apple tech...
View ArticleAd of the Day: Laphroaig Turns Mixed Opinions of Its Scotch Into Amusing...
Laphroaig, a singular single-malt Scotch known for its potent and polarizing flavor, has spent the better part of the year soliciting tasters' opinions. Now, it's taken several of the more colorful...
View ArticleAd of the Day: Samsung's Dreamy Holiday Ad Tells a Moving Fairy Tale on 74...
Some 74 synchronized devices, from a two-inch watch screen to a 65-inch curved Samsung TV—and everything in between—make an animated dream come alive in Samsung's lovely holiday spot. R/GA created the...
View ArticleAd of the Day: Hyundai's 'Exobaby' Might Be the Oddest Metaphor Yet for Its...
It's tough to make babies the star of car commercials, seeing as they're a long way from driving age. Not that advertisers haven't tried. Now, Hyundai jumps in with perhaps the oddest baby-themed car...
View ArticleAd of the Day: It's Hump Day All Over Again in Geico's New Commercial
Spoofing your own ads. It's what you do. The Martin Agency's work for Geico has often been hilariously self-aware. The whole "So easy, a caveman can do it" thing was advertising about advertising. And...
View ArticleAd of the Day: Netflix Films Unscripted Spots in Real People's Homes on Movie...
Tis the season to pile into the family room and argue over what to watch on Netflix. R/GA Los Angeles runs with that general theme—sweetened significantly—in its new Netflix campaign, themed "Watch...
View ArticleAd of the Day: Fisher-Price Creates New Year's Ad in 24 Hours Starring 2015's...
Being born in the early hours of New Year's Day can make you something of a celebrity, as fodder for your local media outlet. It can make you an ad star, too. Fisher-Price found a bunch of New Year's...
View ArticleAd of the Day: McDonald's Refreshes 'I'm Lovin' It' and Suddenly Feels a Lot...
Can't we all just get along? McDonald's thinks so—and pushes global harmony hard in its new brand campaign, which refreshes the long-running "I'm lovin' it" tagline by putting more focus on the...
View ArticleAd of the Day: Gatorade Celebrates 50 Years in Style With 50 Iconic Sports...
To celebrate its 50th anniversary in 2015, Gatorade put together quite the impressive highlight reel, featuring 50 memorable sports moments from the past half-century—all in 60 seconds. The spot, from...
View ArticleAd of the Day: Lunatic Daredevil's Stunts Go Hilariously Wrong in This Fun...
Let's kick it and rip it. Woo!" Say hello to Captain Risky, the freakishly foolhardy daredevil who stars in 303Lowe's superbly silly campaign for Australian insurance company Budget Direct. And, oh...
View ArticleAd of the Day: Erotic Shop Fits Every Visual Metaphor for Sex Into 60 Seconds...
It's not easy to advertise X-rated products in a PG way. But Jung von Matt/Elbe does so in outlandish style with this spot for a German erotic retailer. Visual metaphors for sex are a comedy staple,...
View ArticleAd of the Day: NHL Pros Surprise Sled Hockey Players for Gatorade
For anyone who thinks playing ice hockey strapped into a sled is easier than playing it standing up, Gatorade would like to set the record straight. Last August, the sports brand (with help from TBWA...
View ArticleAd of the Day: Adidas Relaunches Superstar Shoe With Non-Superstars David...
David Beckham, Rita Ora, Pharrell Williams and Damian Lillard are not superstars. Or at least, that's what they'll tell you in this dramatic new "#OriginalSuperstars" spot for Adidas. Johannes...
View ArticleAd of the Day: Reebok and a Plucky Chicken Urge You to 'Live Free Range'
Why did the chicken cross the road?"To send a clear message that the reason people fall off the wagon and go back to their sedentary habits is because they've bought into a fitness culture that is...
View ArticleAd of the Day: Doritos Loves Fake Ads This Time of Year, but Will Hate This One
It's supposed to be Doritos' time to shine. But this year, everyone seems to be crashing the brand's "Crash the Super Bowl" contest. First, Newcastle Brown Ale piggybacked on the competition for its...
View ArticleAd of the Day: Mercedes-Benz Just Made a Great Fashion Ad, and It's a Total...
As a rule, fashion ads are beautifully vapid. And they just got the send-up they deserve. Next week is Mercedes-Benz Fashion Week in Berlin, and the event's title sponsor is out with a new video...
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