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Ad of the Day: A.1. Gets Saucy as It Begins Seeing Other Foods on Facebook
It's been monogamous for decades. But now, A.1. Sauce wants to get around with all kinds of foods. And that means toying with the tender emotions of steak, its first love. The condiment brand is...
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Ad of the Day: 9/11 Memorial Spots Balance Tragedy and Tourism
On Thursday, President Obama dedicated the National September 11 Memorial & Museum at Ground Zero. It opens to the public next week. And now, a pair of simple but powerful new ads from BBDO New...
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Ad of the Day: Classic Film Characters Marvel Over Samsung's Curved TV
It's one of the oldest, hoariest tricks in the book: using snippets of dialogue from films and TV shows out of context, so the characters appear to be surprised or impressed by something you're...
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Ad of the Day: Ubisoft Prank Makes People Think Their Phone Controls the World
Are you just recovering from last year's prankvertising overload? Well, too bad, because judging by this new video from Ubisoft for its upcoming game Watch Dogs, the trend is still going...
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Ad of the Day: PETA and Morrissey Team Up in Powerful Plea for Veganism
At its worst, PETA can be preachy, hypocritical and gratingly annoying. But at its best, the animal welfare group is a savvy emotional storyteller that can make even the most voracious omnivore take a...
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Ad of the Day: Turkish Airlines Lands One of the Year's Loveliest Commercials
Turkish Airlines is known to the advertising world mostly for its goofy, fun-loving, insanely popular ads with Kobe Bryant and Lionel Messi. But the brand shows its versatility with this gorgeous new...
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Ad of the Day: Agency Builds Computer Model of a Girl to Catch Pedophiles Online
The winners of the 52nd D&AD Professional Awards were announced in the U.K. last night. And among the big winners was this fascinating campaign from the Netherlands, in which ad agency Lemz built...
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Ad of the Day: Messi Isn't Sleeping Well as Adidas Counts Down to the World Cup
The World Cup's June 12 kickoff is approaching fast, and Adidas is extremely excited. And in this new ad for the brand—which has 28 million YouTube views since Saturday—Argentina's Lionel Messi, a top...
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Ad of the Day: Coke Designs a Friendly Bottle That Can Only Be Opened by...
No one is better than Coca-Cola at having all of its communications, down to the very packaging, embody the brand promise of happiness and sharing. Leo Burnett in Colombia had the latest clever idea...
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Ad of the Day: Mom's Inner Voice Is Funny, Dark and Full of Regrets in LG...
Emotional isolation. A loveless marriage. The gnawing regrets of adulthood. Welcome to the surprisingly dark and awkwardly humorous "Mom Confessions" ad campaign for LG appliances. At first, these...
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Ad of the Day: A 3-Second Fall Is 60 Seconds of Fun for the Moto E
It seems inevitable that ad agencies will someday run out of innovative ways to launch new smartphones. But today is not that day. Droga5 created a charmingly whimsical 60-second spot for this month's...
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Ad of the Day: McDonald's Films the Craziest Soccer Trick Shots Ever … and...
For every big-budget advertising opus timed to the World Cup (I'm looking at you, Nike and Samsung), there are always a few real gems that don't show any soccer stars at all. McDonald's and DDB...
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Ad of the Day: Chilean Miners Star in Year's Most Electrifying World Cup Spot
Less than a month after the 2010 World Cup wrapped up, a major mining accident in Chile made headlines around the world, as 33 miners were trapped by a cave-in. They survived an incredible 69 days...
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Ad of the Day: Dad Has the World's Toughest Job, Too, and It's Nothing Like...
For Mother's Day, American Greetings and ad agency Mullen produced one of the year's big viral advertising successes, "World's Toughest Job," in which real people interviewed for a hellish-sounding...
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Ad of the Day: WestJet Surprises a Hardworking Dad With the Sweetest Gift for...
Even on Father's Day, advertising has plenty of fun at Dad's expense. But Canadian airline WestJet has just raised the bar with a Father's Day ad that captures everything we admire about fathers:...
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Ad of the Day: Downy Wants You to Hug More (and It Helps If You Smell Nice)
Downy, the Procter & Gamble fabric softener, wants to give you a hug. It wants to give everyone a hug. It wants everyone to give everyone else a hug. So, stop what you're doing and hug! The brand...
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Ad of the Day: Nike's 5-Minute Animated World Cup Film Has Humans Everywhere...
Last week we wondered if another marketer had managed to out-Nike Nike with a flashy short film around the World Cup. Nike probably didn't care, though, as it was busy changing direction...
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Ad of the Day: Hashflags Raised, Twitter Storms Brazil for the World Cup
Twitter is doing plenty of digital activations around the World Cup, and now it's done a good old-fashioned video to get you pumped up as well. The spot, from Goodby, Silverstein & Partners, isn't...
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Ad of the Day: GoPro Gets Closer to Brazilian Futebol Than Anyone in Great...
From surfing the Pacific to hugging lions in South Africa, GoPro has built its brand around being a lens into parts of the world many of us will never see. But for this newest ad, the camera's crew...
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Ad of the Day: Verizon Reminds Parents That Girls Aren't Just Pretty but...
It's 2014. We're in a post-feminist society, right? Ha ha. Nope. That's why campaigns like "Inspire Her Mind," from Verizon, in partnership with Makers, are so important. The initial spot, which had...
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